Jason Katz
Founder
The Spark.
Before the build, there’s a spark: the moment you admit the current way won’t scale.
Here’s what we’re doing about it—and who we are.
AI that holds up in the real world. Built by operators who have been in your seat.
We build AI-run operations for operators who want the next level without the chaos tax.
Stop being the glue. Build the machine.
Kindling builds AI-powered operations that run underneath the business—so execution compounds, quality holds, and the business keeps moving when you’re not there to push it.
What we believe
Systems over hustle
Operators deserve to run a business with clarity and control—not constant context switching and late-night follow-ups.
Most companies don't hit a strategy ceiling. They hit an operating ceiling.
Moving tools around doesn't fix it. Systems have to run without manual enforcement.
AI is the lever, but only when it's installed inside how you actually operate.
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Built by Operators.
Led by the people who’ve scaled businesses—and can actually install what they recommend.
Jason Katz
Founder
Jason has built, led, and exited companies ranging from $50M to $2B and is currently scaling another to $200M+. Over 17 years, Jason has worked at the intersection of technology, strategy, and operations—building the systems behind growth, not just advising on it. Jason builds AI systems and the underlying operating infrastructure, with the work grounded in how businesses actually run—so implementation holds up outside a demo.
Leigh Buckley
Co-Founder